Fantastic news for fans of Disney and Cath Kidston (like me!). A new collaboration will see Disney characters being integrated with classic Cath Kidston prints (Button Spot and Bramley Sprig) to create limited edition items in accessories, homeware, kids and fashion.
The Bramley Sprig Print
The items will be stocked on Cath Kidston stores in the UK and overseas, as well as online. The first collection with Winnie-the-Pooh will launch on September 26 2016 in the UK and online, followed by an overseas launch on September 27 2016.
The next collection will feature Mickey and Minnie and launch in December 2016 (just in time for Christmas!). There will also be further collections.
Cath Kidston marketing director, Sue Chidler, said: “We’ve thoroughly enjoyed marrying the storytelling elements of classic Disney characters with our signature prints. Winnie-the-Pooh is a perfect start for the collaboration, embodying the cheerfulness of the Cath Kidston brand.
“The fusion of Disney’s Winnie-the-Pooh characters with our classic designs makes for an exciting, creative collection filled with personality that we believe our customers will love to collect.”
The Walt Disney Company VP of fashion and lifestyle, Francesca Gianesin, added: “It is extremely important for Disney to collaborate with partners that share the same vision for quality and passion, and we feel there is a natural synergy with Cath Kidston.
“We can’t wait for fans of all ages to enjoy the Winnie-the-Pooh collection, as we celebrate the loveable characters of Hundred Acre Wood during their 90th anniversary year. Cath Kidston’s playful and iconic prints provide the perfect backdrop for our classic Disney characters, and we’re looking forward to creating more new and exciting product together.”
We honestly can’t wait!